As a Google Ads agency, we understand the value of this platform in driving traffic and conversions for our clients. One way we help our clients improve the effectiveness of their campaigns is by using extensions. In this post, we’ll discuss what extensions are, the different types available, and the benefits of using them in […]
User privacy has taken some grand leaps in the last decade. The introduction of GDPR, Apple restricting apps tracking abilities, and Google announcing it will be phasing out third-party cookies in the second quarter of 2024. With third-party data slowly completely being removed how will companies acquire audiences and fill their funnel? What is third/first-party […]
If you read yesterday’s post you would know that I talked about 6 different methods for optimizing your Google Ads. Today I will show you another 7 battle-tested methods to get more sales with your Google Ads. 1. Use Location Targeting When traveling through European countries you’ll notice how fast cultures change. Just traveling a […]
Even though Google has some pretty powerful machine learning algorithms, leaving it to figure it all out on its own can lead to a lot of money wasted. You can have the best copy, images, landing page, and audience list, but still, not be profitable. Finding consistent success with Google Ads can be frustratingly difficult […]
Performance marketing is the use of paid advertising tools. This marketing effectively gets your brand in front of new audiences.
What if I told you there was a way to create urgency in purchasing your product without them even clicking on your page? Sounds too good to be true right? Customers having an urgency to buy your product before even seeing it. Crazy.